For the last week, last night’s episode of Law and Order: SVU was advertised as having guest star Bill Pullman. In my experience with a television show, when someone is the guest star, the show revolves raound them, partially because they’re the guest and not on that often so they get screen time, and partially because of the star part.
According to the commercial, Olivia was dating Bill Pullman’s character, who happened to be a newspaper editor. This is, of course, controversial. It also causes people to throw bricks through windows at Olivia. Yes, that is how big of a deal being a cop who’s dating a newspaper editor is. Or at least according to the commercial that’s how big of a deal it is.
In the show, it’s kind of a big deal for about 10 minutes. 5 of those minutes contain Bill Pullman. Then he fades into obscurity for the rest of the show, only to mentioned in passing at the end because Olivia broke up with him. And that wasn’t even the reason the brick went through the window. That actually had to the do with the person the episode was about. So tell me NBC, is Bill Pullman really that big that you make an entire ad campaign for a show about his controversial appearance when it turns out that situation isn’t that controversial and he’s only on for 5 whole minutes? I’m just curious.
In other news, I saw this video on Jeff Green’s blog today, and since my wife and I love the channel it promotes, I figured I would pass it on to you. Enjoy!